BLK CRU Wine

Web Development, Launch Strategy

VIVION Co. led the brand launch of BLK CRU, a visionary sommelier-led wine group and lifestyle brand based in Los Angeles. Through strategic initiatives, VIVION Co. facilitated a groundbreaking partnership between BLK CRU and Soho House, expanding the brand's reach and influence. Additionally, our team forged key alliances between BLK CRU and prominent hotels and private clubs in NYC, amplifying the brand's presence in the East Coast market. Beyond partnerships, VIVION Co. played a pivotal role in developing BLK CRU's digital presence by crafting an immersive website and implementing a robust social media strategy. Together, we are redefining wine culture and setting new standards of excellence in the industry.